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Artisan Brand Company - What makes you special?

Everything feels so weird right now – not simply new or different – but rather, like we’re floating up in the air with no sign of where we’ll land. The economy still feels unsettled and directionless. The coronavirus news is fraught with uncertainty which keeps us in this creepy relationship with fear. And in Massachusetts, our phased opening, while most likely a good idea, is amping up our anxiety about our futures.

Topics: Building A Better Landscape Business

What does Essential Mean for Landscape Companies?

As the coronavirus swept across the country and the globe, many individuals were, for the first time in their lives, being told they were “non-essential.” This, of course, was how government officials were determining what businesses and organizations could stay open and operating during this crisis. Many parents were faced with the painful and awkward task of informing their kids that mom or dad wasn’t essential for the community and needed to stay home instead of going to work because what they did for a living wasn’t very important. For others, it meant being put into the equivalent of social isolation. For some, this may result in some damaging psychological fallout.

Topics: Building A Better Landscape Business

How to Navigate COVID-19 with Your Landscape Business

There is no question that coronavirus (COVID-19) is profoundly affecting society and the economy. As the disease runs its course, we continue to discover how it touches virtually every aspect, large and small, of our lives. Happily, we are also discovering the resilience and abiding goodness in people of all ages, income levels, and communities as we all work together to battle this latest health crisis. 

Topics: Building A Better Landscape Business

Putting Your Knowledge on Paper:Why Are Landscape SOPs so Valuable?

All companies – landscaping businesses included – can run into problems when they don’t have a clear plan of action and a set of standards for any given task. If workers don’t know what to do and have no way of measuring how well they’re doing it, how will they get anything done? The result is often inefficiency, chaos, and confusion. What’s needed is a set of Standard Operating Procedures (SOPs).

Topics: Building A Better Landscape Business Clients & Services Staffing & Development

Want to be a more successful landscape business? Start analyzing your failures!

Nobody likes to fail. It’s uncomfortable, annoying, and even depressing. People instinctively try to avoid failure and when we fail, we don’t like to revisit those often painful experiences. Most of us prefer to simply forget about them and move on to something else more positive and pleasant.

But here’s the thing -- ignoring failure sets you up for failing again.

Instead, we need to embrace failure. Look it square in the eye and ask, “how and why did this happen?” As landscaping professionals it’s important that we look back at the prior year, understand what worked, and analyze what went wrong. Our mistakes can teach us what we need to do to improve.

Topics: Building A Better Landscape Business

How the 2019 Landscape Season Taught Me to Be a Better Boss

There is an interesting organizational dynamic that most companies, including landscaping businesses, experience: leadership perception. There is often a fundamental disconnect between how we, as bosses, think we lead and how our employees think we lead. Regardless of who thinks what, the only way we can truly know if we are leading and managing well is by the results we get from our employees.

One of the major factors contributing to this interesting leadership dynamic is an underlying misunderstanding of the origins of “bad behavior.” In many cases, bosses interpret bad behavior in employees as the byproduct of a bad employee. What they fail to understand is their possible role in creating that bad behavior. They don’t realize that they can be culpable as well through their influence on that employee and his or her behavior.

Topics: Building A Better Landscape Business Staffing & Development

How to correct landscape business failure when you uncover the truth about your year

At the end of the year, most landscape business owners are totally worn out and ready to do nothing for a while. At least that defines me; certainly, the creative well feels a bit dry. For many in colder climes, there is no rest after the warm-weather season – it’s time now to shift gears and get ready for winter snow management.

Topics: Building A Better Landscape Business